Drafting this post led me to reflect on what guides my creative choices. How I came to do this shoot and chose this look over endless other options.
My conclusion is that the selection is right at the intersection of three elements:
The inspiration, most of the time a visual that triggers the initial idea.
The model, much like a canvas for the concept. I like to believe the model is the right fit and will wear the look so well, that it’s not only visually pleasing, but credible and can spark emotion in the viewer.
The personal spin, made of my experiences, knowledge, tastes and views, like a layer that wraps around the other elements.
I had been in touch with Luisa for some time before the shoot came to be. The decisive time was when I could picture her in that look. Like a story unfolding in my mind. And you might agree that Luisa totally rocked in a blazer, with winged eyes and a bold curly hairstyle inspired by the 80’s glam.
View the first part of the shoot here.
Creative team model: Luisa Mariano | Hair & makeup: Nichole Lee | Photographer: Viviane Perenyi